Despite the deepest recession in living memory and the 2012 breast implant scandal, UK consumers are still splashing out on cosmetic surgery, a study of 2012 activity has revealed, with the number of procedures on the rise when compared with previous years. According to the British Association of Aesthetic Plastic Surgeons (BAAPS), over 43 thousand surgical procedures took place in 2012, with anti-ageing treatments such as face-lifts and eyelid surgery seeing the biggest rises in popularity as our society becomes ever more obsessed with youthful good looks.
A double-digit rise was recorded for all anti-ageing procedures, with brow lifts up by 17%, and face and neck procedures rising by 14% over the course of 2012. Although there is no denying that non-surgical treatments such as fillers and Botox are also increasing in popularity, once there is actual loose skin dangling around the neck area, it is only really treatable through surgery and the public seem to be becoming more conscious of this.
Breast enlargements are still enduring as the most popular operation, although figures were very slightly down from the previous year (1.6%), which could well be the fallout from the breast implant scandal.
However, the UK is still miles behind the US in terms of numbers, where 14 around million cosmetic surgical procedures take place each year. In the UK we continue to tend to favour non-surgical treatments as a precursor to surgery, with more and more practitioners enrolling in cosmetica training or medical aesthetics training each year.